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The SEO Hierarchy of Needs By Huzaifa Khan

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Today we discuss what the best practices are to meet your audience's needs. When creating websites I tend to follow this hierarchy as a guideline, taking the audience into account at every step. 👍🏻 1. Keywords & Content - Content is king. High-quality content with targeted keyword implementation should be at the heart of your SEO campaign . 🎯 2. On-Page Elements - Compelling images and powerful text are most engaged with by your audience. Your on-page elements need to be top-notch and optimized to the users search intent. 🎨 3. Usability & Web Design - Your website needs to be compatible with a variety of devices, especially mobile. A well-designed website with working features does wonders for the user experience and improves the overall quality of your website. 📲 4. Link Development - It is believed backlinks play a part in 50% of the total ranking factor weight. Obtaining high-quality backlinks from reputable websites will improve your ranking and improve your site r...
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Top 5 SEO Do's & Don'ts by HUZAIFA KHAN

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When it comes to SEO you’ll always hear the same bits of information. “Focus on keywords, advertise on every social media platform, etc.” However, this can actually end up more damaging for your website. ❌ More keywords is not necessarily a good thing. Using keywords appropriately and naturally is much more effective than keyword stuffing for example. Use appropriate social media platforms that are relevant for your business and will give you the most reach. 👍🏻 Focus on the long-tailed keywords that are still sought for in search engines to fend off competitors who are using broader words. 💡 💡Like, comment & save this post if you found it helpful. Follow me  @huzaifakhan.seo  for more digital marketing tips and tricks. . . . #branding   #business   #contentmarketing   #digital   #digitalmarketing   #digitalmarketingagency   #digitalmarketingtips   #entrepreneur   #google   #googlemybusiness   #influencer   #influe...
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4 Stage SEO Process by Huzaifa khan

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If you’re starting out with SEO it is essential to have a well-thought-out strategy. Today I have comprised a list of 4 key SEO elements that you should focus on to get started: 1. Goals & Competitor Analysis Set realistic goals and know what you want to achieve. See what your competitors are doing and who they are linking to. Try guest posting on the same or similar sites. 🎯 2. On-Page Optimisation Make your pages easier to index. Use appropriate keywords, meta tags and have a good site structure. Make content readable with appropriate headings. 💬 3. Off-Page Optimisation This is where you will focus on building links and optimizing your social media pages directing to your website. This stage is all about earning online credibility and authority. 🔎 4. Analysis & Review This stage will be where you analyze your data. You will see what is working and what isn’t allowing you to make appropriate adjustments. You can tweak your goals or add additional ones at this stage. 📊 💡...
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5 Ways to Improve Wordpress SEO By Huzaifa khan

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  Today I discuss 5 ways to improve Wordpress SEO . Search habits change, and they will be in 2022. It is important that your Wordpress site is up to scratch commencing the new year. Install SEO Friendly Themes - Despite there being themes that claim they are “SEO” friendly, a lot are run down with unnecessary plugins. Use Google’s web.dv tool to get insights on performance. Set Preferred Domain - Make sure your domain is relevant to your business and you have an SSL certificate in place. 🔐 Use SEO-Friendly Plugins - Yoast SEO is the perfect assistant for SEO. This will make it easier for you to follow good SEO practices. 🔌 Write Long-Form Content - This doesn’t mean short content won’t rank. Longer content is considered “more useful” by search engines as it looks as though there is enough information to keep users on your site. ✍️ Verify with Google Search Console - Here you can see what is getting indexed and what isn’t. Adding a sitemap can improve your websites crawling. 🕷 ?...
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